Understand.
Look beyond the screen.
Start with the person and the task. What are they trying to do? What information do they have? Where do they need help, and what would a useful outcome look like?
It is also important to understand the rules, constraints and existing tools around the task. A product can only simplify a process properly when the important details are understood.
- The people involved and the decisions they need to make.
- The current journey, including work that happens outside the software.
- Important assumptions, dependencies and open questions.
What this clarifies The problem worth solving and the conditions a useful solution must meet.